Omniture
Omniture is a publicly-held online marketing and web analytics company based in Orem, Utah with offices worldwide.
Omniture
Wikipedia: Omniture has been known to have recurring delays of up to one to two days in reporting the web traffic data back to the businesses buying their service. Omniture collects data from Apple and Adobe, who use Omniture to collect usage statistics across their products. It is possible to opt-out of the Omniture
Breaking: Adobe To Acquire Omniture For Approximately $1.8 Billion
Web Side Story -> Visual Sciences -> Omniture -> Adobe (in about 2yrs) What I'm interested in seeing is if Adobe lowers the price of the Omniture product. We used Omniture prior to switching to GA… but $100k /yr for something that doesn't offer much of a competitive advantage over GA is simply not worth it.
Adobe - Adobe to Acquire Omniture
On Oct. 23, 2009, Adobe Systems Incorporated (Nasdaq:ADBE) completed its acquisition of Omniture, Inc. Adobe acquired all of the outstanding common stock of Omniture for $21.50 per share in cash. Adobe's acquisition of Omniture advances its mission of revolutionizing the way the world engages with ideas and information.
Omniture Launches Facebook Application Analytics for Brands
From the Omniture dashboard, users can view a number of Facebook application reports. Omniture App Measurement also makes it easy to compare performance across multiple applications, which means that their customers can pinpoint the applications and activities that are creating the most engagement among application users.
ComScore, Omniture to Swap Audience Data - ClickZ
Through the relationship, Omniture will provide the clickstream data it tracks for its publisher clients, including page views, clicks, video views, mobile interactions, and Facebook application interactions, to comScore. In return, Omniture
Omniture Adds Twitter Analytics to Arsenal - ClickZ
Omniture today plans to introduce a tool to monitor conversations related to a brand or particular topic on the micro-blogging platform. Through its API, Omniture is making it possible for customers to measure brand activity on Twitter through SiteCatalyst, its main platform.
Adobe Acquiring Omniture - Search Marketing News Blog - Search Engine Watch (SEW)
Analytics company Omniture is being acquired by Adobe, according to the Omniture site today. The joint press release stated: Adobe Systems Incorporated (Nasdaq:ADBE) and Omniture, Inc. (Nasdaq:OMTR) today announced the two companies have entered into a definitive agreement for Adobe to acquire Omniture
Adobe makes a big-time web deal for Omniture - BloggingStocks
The deal for Omniture is not about cost synergies. Of course, customers are looking for ways to monetize web assets -- and Omniture has the kinds of tools that allow for this. Omniture will also give Adobe a strong cloud-computing platform as well as a recurring revenue model.
Adobe And Omniture On Merger's Rationale: Joining Content Creation, Distribution And Tracking | paidContent
From a practical standpoint, Omniture brought in $300 million revenue last quarter. And whole Adobe went through a painful restructuring last December, when it laid off 600 staffers, Omniture will bring along most of its 1, 200 employees.
Adobe Acquires Omniture: It's All About the Revenue Model - ReadWriteEnterprise
While it has an awesome product, Omniture is completely over-priced for what it actually delivers. We switched from our $80k /yr Omniture contract to Google analytics earlier this year. Adobe's quarterly earnings have fallen due to declining sales of software licenses, and the SaaS model of Omniture
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